Not making the money you'd like to with your web site? This
might be a good time of year to look it over carefully.
Not only are the following god-awful irritating - these
situations will NEVER get MY money. And probably won't get
much of it from other people either.
For Instance ...
Don't ask me to "sign in" in order to take a look. You want a
user name and password before I even buy or join anything?
WHY? I'm not going to do it. I'm GONE.
A friend told me not long ago that he couldn't seem to access
a site properly. He sent an email asking for a solution. The
reply? He was to open his browser options and make changes!
WHAT? He had to set his options in a certain way just for
this site? I don't think so! I'd pass. I'm GONE.
Then, we have the sites with code that won't work in all browsers. And, why would that site owner not make sure the site works
in ALL versions? Guess they don't want the business. I'm
GONE.
Flash presentations. Forget them. Unless, of course, you're
more interested in showing off your artistic abilities than in
selling product. I NEVER wait for a flash presentation to
load. Same thing for a page taking 10 minutes to load over-
blown graphics. I'm GONE.
And of course, the mis-spelled or mis-used words will turn me
off immediately. People who don't have sense enough to have
their sites proof-read aren't the people I want to do business
with. An editor is called for on ALL web sites! You'd NEVER
get a book or article published off-line without an editor
proof-reading, and maybe editing, it. Apparently, a lot of
people don't even KNOW they are mis-using words. I'm GONE!
Bottom line ... Don't tell me what I have to do to have the
privilege of viewing your web site. Don't tell me I have to
set a browser a particular way - use a particular browser -
sign in - wait for your S-L-O-W flash show - or HUGE graphics
to load - or, overlook your mistakes. I WON'T.
*You* make your web site fit whatever browser *I* want to use
- set however *I* want it set - and don't waste my time. I AM
the visitor. Do it *my* way - or *you* lose! Why? 'Cause, I might have been your customer, but I'm GONE!
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To re-publish articles from this site, please incude the following byline - with live links - after each article you use.
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* dr. jl scott is the Founder of the International Council of Online Professionals (iCop™) http://www.i-cop.org - and also the publisher of the Online Business Trade Journal™ - the blog that keeps you up to date with online business coming of age. Visit: http://www.OnlineBusinessTradeJournal.com
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